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Brand Website Experiences

Do you have a modern site design that works for the many audiences you serve?

 

B2B brand websites serve many audiences – from customers, prospects, engineers, technicians, DIYer consumers, recruits, shareholders and more. Offering a game-changing site experience starts with knowing these audiences and designing with them in mind. As manufacturing experts, we know how to gain customer insights and build differentiating customer experiences even for the most technical B2B user.

Our approach to Site Design & Build

User Research

Customer Journey Design

Content Strategy

UX Strategy & Design

Visual & Interaction Design Realization

Information Architecture

Analytics Assessment & Competitive Analysis

Content Platforms : WCM/CMS/DXP

Functional & Technical Design

Content Strategy & Migration

Testing & Launch

Onboarding

"We've created a very flexible platform, templates that allow us to create pages and content with a lot more speed and accuracy. We can do it all internally. We're a very small team to be able to do the stuff we are doing"

CHRIS HOWARD
HEAD OF DIGITAL, USG
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insights

Customer-Centric Design Powers the B2B Digital Experience

Building the right digital experience for B2B customers is much more complex than crafting a user-centric B2C experience. We know…

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Shift7 in Entrepreneur – 8 Tips to Revolutionize the Manufacturing Customer Experience

As customer expectations continue to evolve, manufacturers are finding that today’s B2B buyer has specific wants and requirements. Providing the…